Missed-Call Text-Back
You were in a crawlspace.
They called someone else.
Every missed call is a customer, phone in hand, ready to book. 85% of callers who hit voicemail never call back; they just dial the next name in the Map Pack. Missed-call text-back answers them in seconds, from your number, in your voice, and hands you their number so you call back the moment your hands are free.
You keep working. The job stays yours.
$99/month, no contract. $49/month as a Review Engine add-on.
What one week of missed calls actually costs.
Think about your average job. A service call, a panel quote, a roof inspection that becomes a roof. Now count the calls you couldn't take last week: on a ladder, on another call, after 6pm, Sunday morning. Even two a week is over a hundred a year, and most of those callers had the money in their hand when they dialed.
It stings twice if you advertise. Competitive Ontario trade keywords run several dollars to over twenty dollars per click on Google Ads. Paying for the click, earning the call, and then losing it to voicemail is the most expensive way to make your competitor's phone ring. (We wrote up the click costs in our Google Ads vs SEO breakdown.)
One saved job a month doesn't just cover this service. In most trades it covers the whole year.
Ten seconds after they hang up.
The caller gets a text from your business, worded the way you talk (you approve every word before go-live). Most people would rather text anyway, so they start typing what they need instead of dialing your competitor. You get their number instantly, with a nudge that they were just answered.
Answer the phone like you always do; nothing changes when you pick up. This only wakes up for the calls you couldn't take.
Text message · now
Meanwhile, on your phone
Set up this week, in three steps.
- 1 A 15-minute call. We confirm your number, write your text-back message in your voice, and pick where the owner alerts go.
- 2 Five minutes on your phone, together. We set conditional forwarding with you live on the line: it only triggers when you don't answer. Your number, voicemail, and phone stay exactly as they are.
- 3 We test it while you watch. You call, ignore it, and watch both texts land. From then on, every missed call gets answered in seconds, around the clock, and you get a monthly count of the calls it caught.
Pricing that one saved call embarrasses.
Standalone
$99/month
+ $249 one-time setup
- Instant text-back on every missed call, 24/7
- Owner alert with the caller's number
- Your wording, approved before go-live
- Monthly report: calls caught, texts sent, replies
- Month to month, cancel with one email
With Review Engine
$49/month add-on
Setup fee waived
- Everything in standalone
- One system: calls answered AND reviews on autopilot
- One combined monthly report
- One invoice, one local company to call
Built for the trades that can't answer at 2pm.
Plumbers, electricians, HVAC, roofers, appliance repair, towing: high-value inbound calls and both hands busy. If a front desk answers your phone all day, you don't need this. If your voicemail greets your best leads while you're under a sink, you needed it last winter.
We're the same Collingwood company behind the local SEO playbooks and the Map Pack work: see everything we do, or check the towns we cover. Getting found and answering the call are the same funnel; we sell both ends of it. And when the answered call becomes an estimate, Estimate Engine follows up until you get an answer.
Missed-call text-back, asked and answered.
Do I need a new phone number or a new phone? +
No. You keep your number, your phone, and your voicemail. We add conditional call forwarding, which only kicks in when you do not answer. When you pick up, nothing changes and nothing fires. The setup call takes about five minutes on your end.
What does the customer actually receive? +
Within seconds of hanging up, they get a text from your business: 'Hi, it's <your business>. Sorry we missed your call! Text us what you need and we'll get right back to you.' You approve the exact wording before anything goes live, and we write it the way you actually talk. At the same moment, you get a text with their number, so you can call back the second you're free.
How fast does it pay for itself? +
Run your own math: your average job value times one. For a plumber, an electrician, or an HVAC tech, a single saved call covers months of the service. For most trades we work with, the question isn't whether it pays for itself, it's how many times per month.
Is texting customers back like this legal in Canada? +
Yes. The text responds to a call the customer just placed to your business, identifies you by name, and every message carries an automatic opt-out. We never use this channel for marketing blasts, it exists only to answer the people who called you.
What happens after hours? +
That's when it earns the most. The 7pm emergency caller who hits your voicemail calls the next name in the Map Pack. With text-back, they get an instant reply and most will start typing instead of dialing your competitor. You answer on your schedule; the lead is already yours.
Can I cancel? Is there a contract? +
Month to month, cancel with one email. If you also run our Review Engine, missed-call text-back is a $49/month add-on and we waive the setup fee, one system, one invoice, one local company answering for both.
See it working on your own line
Thirty seconds here and we'll show you exactly how your missed callers become booked jobs.
The next missed call could pay for the whole year.
One call, live this week. You approve every word before a single text goes out.
Call (705) 539-0398Or book a 15-minute call, or start with the free audit and we'll tell you honestly if you even need this.